In the fast lane with photovoltaics

In October, Trina Solar, a leading manufacturer of high-quality photovoltaic modules and solutions, toured England with its event truck. The GIANT GE-rt was chosen for this unique truck because its large, glazed interior offers plenty of space for Trina's exhibits. The sporty, modern interior design was inspired by the Lotus F1 team, with whom Trina Solar has a close working relationship. The covered roof terrace, equipped with huge advertising banners, is an impressive sight from afar. The tour's motto, "Get on the Fast Track", applies to both the solar industry and Formula 1, as the four event highlights focus on teamwork, top performance, high-quality design and innovative solutions. Those interested in photovoltaics can see for themselves how simpler, more effective and faster photovoltaic installation is possible during the live presentations. In addition, visitors will learn more about the Trina Solar Training Academy and the Partner Plus programme as they are guided through the four different areas, and will receive useful information about the modern Trina Solar modules and the Trinamount mounting system. The Avantgarde agency, which has extensive experience in implementing global promotional campaigns, was commissioned with the concept, complete content management and project management.