Mega event for mountain bikers

Branche
Konsumgüter und Handel
Fahrzeug
PROMOSTAR
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PROMOSTARs meeting point at the BIKE Festival in Riva

Mega event for mountain bikers on Lake Garda

Once a year, Riva, at the northern tip of Lake Garda, is firmly in the hands of ambitious mountain bikers. The Ziener BIKE Festival Garda Trentino "powered by MINI" set a new visitor record, with a total of 40,000 visitors flocking to the event site.

Among other things, the Rocky Mountain BIKE Marathon recorded an exceptionally high turnout, with 2,500 registrations and four distances to choose from. The marathon route runs on public roads, farm tracks, forest trails and hiking paths.

The toughest challenge is the "Ronda Extrema" with 90.43 km and 3,838 metres of elevation gain.

PROMOSTARs at the centre of the Expo

The Expo area of the BIKE Festival, with 150 exhibitors, was also the central meeting point for the PROMOSTAR articulated lorries: As usual, the MINI Truck was presented in all-black branding and was a prominent location for test drives of all MINI models. KTM Bikes was also represented again with the PROMOSTAR show truck and numerous new mountain bike models for test rides.&

The manoeuvrable vehicle models from MOST are in high demand, especially in the two-wheeler sector. ZEG uses several PROMOSTAR semi-trailers for test rides with e-bikes. And specialists in cycle racing, such as ax Lightness, rely on the innovative FUTURIA Boxx.

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Treffpunkt PROMOSTARs beim BIKE Festival in Riva
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