Solution Van on a big trip

Branche
Fahrzeug
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Murrelektronik focuses on mobile proximity to customers
The Solution Van brings automation directly to your doorstep
Murrelektronik is one of the leading international system partners for everything from control cabinets to interfaces, active or passive in the field. With a wide range of products, Murrelektronik offers well-designed solutions from a single source that are tailor-made for applications in industrial automation.
With the slogan "stay connected" Murrelektronik consistently emphasises its focus on the requirements of the market in terms of products, performance, price, quality, logistics and service. Over 1,900 employees on all continents are available as permanent contacts and are open to suggestions and ideas.
As a globally operating company, Murrelektronik attaches particular importance to proximity. To supplement its usual trade fair appearances, the company was looking for an additional, flexible presentation space that would enable it to visit users directly at their company premises in future.
After an extensive tour of the MOST showroom, the choice fell on a FUTURIA Boxx, which was elaborately converted into an innovative information vehicle and wrapped in striking corporate branding.
The "Murrelektronik Solution Van" offers insights in the very best "trade fair quality", only on the customer's company car park.
This eliminates absences of valuable employees due to travel time, as they can simply experience and get to know Murrelektronik's products, solutions and systems on site.
The Solution Van has been on the road since February and, after its first stops in Germany, will go on a European roadshow in the summer. The next destinations are Sweden, Denmark, Switzerland and Austria.


