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The Magic of Roadshows

On‑site. In sight. In mind.

MOST not only makes messages visible, but also unmistakable. We deliver turnkey roadshow experiences that inspire. As one of Europe's leading providers, we bring your topics directly to the target group, with tailor-made show trucks and eye-catching design. Everything from an experienced source.

With one of the largest specialist vehicle fleets in Europe to rent, buy or lease and over 850 completed projects, we are guaranteed to find the perfect solution for your project - including all services and proven logistics through to social content production.

MOST: For roadshows that leave an impression and create trust.

The Right Showtruck

for Every Project

From premium exhibition trailers to infotainment mobile units and 40‑ton class trucks: MOST has the right vehicle solution for every roadshow. Presence that moves. Impact that convinces.

Did You Know?

You can optimize your marketing budget!

For the cost of exhibiting at a three‑day trade show, you can be on-site with MOST - directly with your target customers and decision‑makers - for up to three months in a showtruck tailored to your brand. Essentially, your in‑house exhibition on wheels. Schedule a consultation today.

More About Roadshows

Useful and useful resources for planning roadshows.

From booth to showtruck

Learn how to seamlessly and effectively integrate your roadshow into your marketing strategy - precise and practical.

Download whitepaper now

Sustainability on tour

After a trade show, much ends up in the trash. But a roadshow truck remains on the road for months—that means most resources stay on board. You reduce your ecological footprint. MOST also offsets CO₂ emissions with a certified partner. Less waste. Less hassle. More impact.

What is a roadshow?

A mobile marketing event aimed at bringing brands, products, and services directly to your target audience - typically via a branded truck or pop‑up stand.

What does a roadshow achieve?

Roadshows deliver proximity, visibility, and lasting impact. Traditional marketing often requires the customer to find you; roadshows bring your brand to where your audience already is. Through direct conversations and emotional experiences, they build trust - strengthening brand loyalty, awareness, and activating potential customers and partners. Regional, national, or international. Closer. Higher.

Meet MOST

Want to learn more about the roadshow experts at MOST? Here’s a quick overview.

 ZEISS Dental
Häwa on tour!
Sparkassen-Truck
Die Roboter kommen
Willkommen im LEDVANCE Truck
Digitalisierung in Mecklenburg-Vorpommern
ERGO schickt „Tower on Tour“
ABB
REHAU
BMW Roadshow Griechenland
Citibank
Reebok on tour
NIKE — Es läuft
Samsung
Deutsche Sporthilfe
Bosch Eletrowerkzeuge
SCHÜCO, Europa
VAT Vakuumventile
"Verändere Deine Perspektive"
OSRAM-Rexel Hospitality Lighting Roadshow
GROHE Professional
Hewlett-Packard on tour
Hultafors Group on tour
HUBER+SUHNER
McDonalds
ENTEGA Infomobil
STRIEBEL & JOHN
Murrelektronik
Treffpunkt PROMOSTARs beim BIKE Festival in Riva
GARDENA Show-Truck unterwegs
BENTLEY
Dale Carnegie Training vor Ort
Roadshow mit “Waterchallenge”
Der Rosenbauer Showtruck
Das GEBAG-Wohnzimmer
Anfassen und Erleben
Roadshow für Schmierstoffexperten

FAQs — Our Best Answers

You’ve explored our website. Your interest is piqued. But you’re still unsure? nHow does a roadshow actually work? What are the benefits? Is it worth the effort? All valid questions. And we’ve got the answers – clear, honest, and to the point.
And if your question isn’t covered: just get in touch. We’d love to hear from you.

What exactly does MOST offer?
How much effort is required on my part?
Who benefits most from a roadshow?
How does a roadshow compare to trade shows?
Can I test the vehicles beforehand?
Can I create my own concept?
What does a roadshow cost?
Didn't find your question?
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Let us get in touch!

 
Do you have any questions or would you like to talk to us directly?
Then simply fill out the form and leave us a message.
We'll get back to you as soon as possible.
Of course, you can also contact us directly via our contact details.
Regardless of whether you call, write an e-mail or fill out the contact form, we look forward to hearing from you.

‍ Your team of MOST Roadshow Experts

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