At MOST, strategists and craftsmen, data analysts and designers, project managers and production experts work hand in hand.
What unites us? The pursuit of impact. Not just through our show trucks, trailers, and mobile showrooms – but through everything that comes with it: concept, vehicle construction, logistics, content, and communication.
Off-the-shelf? Sorry, that’s not us. We’re not a standard provider – we’re specialists in innovative roadshow concepts and premium custom-built vehicles.
For companies that want to truly excite their target audiences. For successful brands seeking real closeness to customers and decision-makers.
We are MOST.
MOST was born out of passion - and a serendipitous turning point.
It all began in 1988 with a stretch limousine from the United States. Originally searching for a classic Corvette Stingray, our founder "stumbled" upon a striking limousine instead. It wasn’t long before music legends like Madonna, Sinatra, and Rod Stewart were sitting inside.
By 1990, our first show truck hit the road. A new business segment was born. We increasingly specialized in innovative promotional vehicles and mobile brand experiences. Early on, we made a name for ourselves - with Germany’s largest show truck at the time and beer-crate-sized miniature truck models that quickly became cult collectibles. Our passion for eye-catching, high-impact vehicle solutions has remained strong ever since.
In 2009, we launched the next chapter: the FUTURIA laid the foundation for our own line of show trucks - bold in design, uncompromising in function. The combination of striking aesthetics, premium materials, and flawlessly executed staging and logistics remains a core part of the MOST DNA to this day.
Today, countless successful roadshows with leading brands and a growing team of passionate roadshow enthusiasts have made us what we are: one of Europe’s leading manufacturers and providers of specialty vehicles and mobile event systems.
Not every step forward was a drumroll moment - but each one made an impact. Today, our mobile solutions are valued for their quality, functionality, and design. Our service stands out through reliability, foresight, and a deep understanding of our clients' needs. We don’t see our pioneering role as a status quo, but as a responsibility. Efficiency, innovative solutions, and maximum impact have always been - and will remain - our core values.
So, where are we headed? Always toward new horizons. We’re constantly working on solutions that bring companies to their customers faster, more sustainably, and more measurably. In doing so, we continuously refine our planning tools, dashboards, and modular vehicle concepts.
But our focus remains unchanged: sustainable roadshow formats that deliver real impact - for those who want to leave a mark or step into big shoes.
MOST delivers a roadshow experience tailored to your goals, your company, and your industry. We take a holistic approach - from potential analysis and design to optimal roadshow logistics and digital follow-up. Our full-service solutions reflect this mindset.
Our most valuable tools aren’t computers or socket wrenches - they’re years of experience and a passionate team.
With MOST, you can get everything you need for a successful roadshow from a single source. The result: a roadshow perfectly planned, custom-built to your objectives, and flawlessly executed.
You focus on your customers and employees - we’ll take care of everything else.
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