From May to October this year, PCI Augsburg GmbH is touring Germany and Austria with two seven-metre-long promotional trailers. Together with selected specialist dealers, the German market leader in tile adhesives is presenting its new Flexmörtel S1 and S2 products at 120 locations. All interested tilers are invited to find out more about the new generation of flexible tile adhesives during live demonstrations. "PCI is known for its close, personal contact with construction professionals – it is important to us to further strengthen this through our tour and to offer our customers concrete solutions for the challenges of everyday life as a modern processor," explains Tobias Walter, Team Leader Advertising PCI Europe. The business relationship between MOST and PCI is almost historic. Back in 2003, PCI went on its first major tour with a 19.8-metre-long super show truck from MOST for seven months. For the current tour, PCI opted for two very spacious and eye-catching CUBE exhibition and information trailers with an interior length of 6.3 metres and a covered area of around 25 square metres. Thanks to the generous space, presentations can be held at any time, even in bad weather. In addition to vehicle construction, MOST also took care of the design and implementation of the interior fittings in PCI's corporate design.